Som Seif

Founder & CEO

Purpose Investments

"Money is a commodity in today's world. You have to respect the capital. Use it as if it were your own dollars but don't let the capital drive your business plan."

Som Seif is the founder and Chief Executive Officer of Purpose Investments Inc. which he formed following the sale of Claymore Investments to BlackRock Inc. in March 2012. Mr. Seif started Claymore Investments in Canada in January 2005 and was the former President and Chief Executive Officer leading the implementation of the company’s business development and corporate strategies. Over the seven years of its operation, Claymore Investments organically grew to $8 billion in assets and established itself as a Canadian leader in bringing intelligent, low cost exchange-traded funds to investors.

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